1

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What is marketing?

An introduction to marketing

15 Minutes

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2

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What is strategy?

Getting to know what marketing strategy is all about

14 Minutes

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3

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Marketing 101: The 4 Ps and the 7 Ps

A closer look at the marketing mix for products and services

15 Minutes

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4

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Marketing 101: The 5 Cs

All about analysing the 5 Cs

17 Minutes

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5

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SWOT analysis

Identifying strengths, weaknesses, opportunities and threats

12 Minutes

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6

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Porter's 5 forces

Decoding the forces that impact the profitability of a business

14 Minutes

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7

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Market share and why it matters

Learning more about market share and its importance

13 Minutes

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8

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The BCG matrix

Introducing the growth share matrix

14 Minutes

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9

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Is your investment 'sustainably diffe...

The importance of sustainable and differentiated investments

14 Minutes

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10

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How to pick stocks of companies with ...

Lessons for the investor with a long-term outlook

12 Minutes

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Netflix: Business Model Canvas

This infographic deconstructs the complicated...

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